PGA

Back to Work

PGA: Live Under Par

Client: The PGA.

Challenge: AKQA was asked to pitch digital experience and mobile app ideas for the most recognizable golf brand in the world.

Medium: Digital.

Capability: Copywriting, Copyediting, Creative Direction.

Role: As Senior Copywriter on the PGA pitch, I was responsible for coming up with 15 digital experience and mobile app ideas, 6 of those ideas made it into the presentation deck and I wrote 20 of the creative and technology section slides. I also proofread the entire deck.

Confidentiality: Unfortunately for legal reasons, some of my other creative samples for this project are proprietary and can’t be published. They are password-protected and available for temporary review upon request.

Full Credits:

Company: The PGA

Creative/Design/Copy Directors: Ginny Golden, Whitney Jenkins, Jason Glover, Riaad Van der Merwe, Ben Parisot.

Editors: Whitney Jenkins, Jason Glover, Kathryn Web.

Designers: Ben Parisot, Sandra Zhovner.

Keep Reading